diff --git a/src/main/java/kafdrop/config/MessageFormatConfiguration.java b/src/main/java/kafdrop/config/MessageFormatConfiguration.java
index e43e90cf..290a7653 100644
--- a/src/main/java/kafdrop/config/MessageFormatConfiguration.java
+++ b/src/main/java/kafdrop/config/MessageFormatConfiguration.java
@@ -31,4 +31,26 @@ public void setFormat(MessageFormat format) {
       this.format = format;
     }
   }
+
+  @Component
+  @ConfigurationProperties(prefix = "key")
+  public static final class KeyFormatProperties {
+    private MessageFormat format;
+
+    @PostConstruct
+    public void init() {
+      // Set a default message format if not configured.
+      if (format == null) {
+        format = MessageFormat.DEFAULT;
+      }
+    }
+
+    public MessageFormat getFormat() {
+      return format;
+    }
+
+    public void setFormat(MessageFormat format) {
+      this.format = format;
+    }
+  }
 }
diff --git a/src/main/java/kafdrop/controller/MessageController.java b/src/main/java/kafdrop/controller/MessageController.java
index 949f47e0..deccb4ff 100644
--- a/src/main/java/kafdrop/controller/MessageController.java
+++ b/src/main/java/kafdrop/controller/MessageController.java
@@ -28,6 +28,7 @@
 import javax.validation.constraints.Min;
 import javax.validation.constraints.NotNull;
 
+import kafdrop.config.MessageFormatConfiguration;
 import kafdrop.util.*;
 import org.springframework.http.MediaType;
 import org.springframework.stereotype.Controller;
@@ -62,19 +63,19 @@ public final class MessageController {
   private final MessageInspector messageInspector;
 
   private final MessageFormatProperties messageFormatProperties;
-  private final MessageFormatProperties keyFormatProperties;
+  private final MessageFormatConfiguration.KeyFormatProperties keyFormatProperties;
 
   private final SchemaRegistryProperties schemaRegistryProperties;
 
   private final ProtobufDescriptorProperties protobufProperties;
 
-  public MessageController(KafkaMonitor kafkaMonitor, MessageInspector messageInspector, MessageFormatProperties messageFormatProperties, MessageFormatProperties keyFormatProperties, SchemaRegistryProperties schemaRegistryProperties, ProtobufDescriptorProperties protobufProperties) {
+  public MessageController(KafkaMonitor kafkaMonitor, MessageInspector messageInspector, MessageFormatProperties messageFormatProperties, MessageFormatConfiguration.KeyFormatProperties keyFormatProperties, SchemaRegistryProperties schemaRegistryProperties, ProtobufDescriptorProperties protobufProperties) {
     this.kafkaMonitor = kafkaMonitor;
     this.messageInspector = messageInspector;
     this.messageFormatProperties = messageFormatProperties;
     this.keyFormatProperties = keyFormatProperties;
     this.schemaRegistryProperties = schemaRegistryProperties;
-    this.protobufProperties = protobufProperties; 
+    this.protobufProperties = protobufProperties;
   }
 
   /**
@@ -312,9 +313,9 @@ public static class PartitionOffsetInfo {
     private MessageFormat format;
 
     private MessageFormat keyFormat;
-    
+
     private String descFile;
-    
+
     private String msgTypeName;
 
     public PartitionOffsetInfo(int partition, long offset, long count, MessageFormat format) {
diff --git a/src/main/java/kafdrop/util/AvroMessageDeserializer.java b/src/main/java/kafdrop/util/AvroMessageDeserializer.java
index b01ea072..b66b8c18 100644
--- a/src/main/java/kafdrop/util/AvroMessageDeserializer.java
+++ b/src/main/java/kafdrop/util/AvroMessageDeserializer.java
@@ -4,6 +4,7 @@
 
 import java.nio.*;
 import java.util.*;
+import java.util.stream.Collectors;
 
 
 public final class AvroMessageDeserializer implements MessageDeserializer {
@@ -12,7 +13,7 @@ public final class AvroMessageDeserializer implements MessageDeserializer {
 
   public AvroMessageDeserializer(String topicName, String schemaRegistryUrl, String schemaRegistryAuth) {
     this.topicName = topicName;
-    this.deserializer = getDeserializer(schemaRegistryUrl, schemaRegistryAuth);
+    this.deserializer = getDeserializer(schemaRegistryUrl, schemaRegistryAuth, topicName);
   }
 
   @Override
@@ -22,15 +23,33 @@ public String deserializeMessage(ByteBuffer buffer) {
     return deserializer.deserialize(topicName, bytes).toString();
   }
 
-  private static KafkaAvroDeserializer getDeserializer(String schemaRegistryUrl, String schemaRegistryAuth) {
+  private static KafkaAvroDeserializer getDeserializer(String schemaRegistryUrl, String schemaRegistryAuth, String topicName) {
     final var config = new HashMap<String, Object>();
     config.put(AbstractKafkaSchemaSerDeConfig.SCHEMA_REGISTRY_URL_CONFIG, schemaRegistryUrl);
     if (schemaRegistryAuth != null) {
       config.put(AbstractKafkaSchemaSerDeConfig.BASIC_AUTH_CREDENTIALS_SOURCE, "USER_INFO");
       config.put(AbstractKafkaSchemaSerDeConfig.USER_INFO_CONFIG, schemaRegistryAuth);
     }
+    setConfigFromEnvIfAvailable(topicName, AbstractKafkaAvroSerDeConfig.VALUE_SUBJECT_NAME_STRATEGY, config);
     final var kafkaAvroDeserializer = new KafkaAvroDeserializer();
     kafkaAvroDeserializer.configure(config, false);
     return kafkaAvroDeserializer;
   }
+
+  private static void setConfigFromEnvIfAvailable(String topicName, String configPath, Map<String,Object> config){
+    String configPrefix = "SCHEMA_REGISTRY";
+    String topicScopedEnvPath = Arrays.stream(new String[]{configPrefix, configPath.replaceAll("\\.", "_"), topicName.replaceAll("-", "_") } )
+            .map(String::toUpperCase).collect(Collectors.joining("_"));
+
+    String noTopicScopedEnvPath = Arrays.stream(new String[]{ configPrefix, configPath.replaceAll("\\.", "_") })
+            .map(String::toUpperCase).collect(Collectors.joining("_"));
+
+    for(String envPath : new String[]{topicScopedEnvPath, noTopicScopedEnvPath}) {
+
+      String namingStrategyValue = System.getenv(envPath);
+      if (namingStrategyValue != null) {
+        config.put(configPath, namingStrategyValue);
+      }
+    }
+  }
 }