diff --git a/index.html b/index.html
index 1034368f..376fcb33 100644
--- a/index.html
+++ b/index.html
@@ -224,8 +224,20 @@ <h2 id="faq">Frequently Asked Questions <a href="#faq"><svg width="24" height="2
         <p class="font-bold" id="regular-user">
           I'm a regular Terraform user, and I'm not competing with HashiCorp. Why should I care? <a href="#regular-user"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M13.5442 10.4558C11.8385 8.75022 9.07316 8.75022 7.36753 10.4558L4.27922 13.5442C2.57359 15.2498 2.57359 18.0152 4.27922 19.7208C5.98485 21.4264 8.75021 21.4264 10.4558 19.7208L12 18.1766" stroke="black" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> <path d="M10.4558 13.5442C12.1614 15.2498 14.9268 15.2498 16.6324 13.5442L19.7207 10.4558C21.4264 8.75021 21.4264 5.98485 19.7207 4.27922C18.0151 2.57359 15.2497 2.57359 13.5441 4.27922L12 5.82338" stroke="black" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></a>
         </p>
+
+        <p>
+          There are three reasons that you, as a regular Terraform user, should
+          care.
+        </p>
+        <p>
+          First, if you want to automate your Terraform process, like you would
+          with any other code, you are limited to either spending your precious
+          engineering time and money to build your own solution or using
+          Terraform Cloud. HashiCorp is removing options from you in how best to
+          automate your Terraform process.
+        </p>
         <p>
-          How do you know you're not competing with HashiCorp? 
+          Secondly, how do you know you're not competing with HashiCorp? 
         </p>
         <p>
           That's not meant to be a redundant or snarky question. The key issue with the BUSL is that the wording is 
@@ -248,6 +260,16 @@ <h2 id="faq">Frequently Asked Questions <a href="#faq"><svg width="24" height="2
           want to contribute back to Terraform, given there's no certainty they'll be able to use their own work at a
           future job. 
         </p>
+        <p>
+          Even if you clearly do not compete now, what happens if HashiCorp is
+          purchased by another company?
+        </p>
+        <p>
+          Finally, consider why the license change was made: HashiCorp is
+          concerned that its competitors are having too large of an impact on
+          its revenue.  What will HashiCorp do if this change does not have the
+          impact on revenue that they hope?
+        </p>
         <p>
           In short, the BUSL is a poison pill for the entire Terraform community.
         </p>